{ "_readme": "Edit this file to change the website. Keep the quotes and commas exactly as they are. After editing, upload this file and refresh the site.", "site": { "title": "Floaty | Mobile games for players everywhere", "description": "Floaty is a Riyadh-based mobile game studio building games for players around the world." }, "hero": { "label": "RIYADH, SAUDI ARABIA", "headline": "We make games people love to play.", "subline": "Building mobile games for players around the world.", "buttonText": "Explore games" }, "partners": { "label": "SUPPORTED BY", "logos": [ { "name": "NEOM Level Up", "image": "assets/p-neom-level-up.png" }, { "name": "Merak Capital", "image": "assets/p-merak.png" }, { "name": "The Garage", "image": "assets/p-the-garage.png" }, { "name": "NTDP", "image": "assets/p-ntdp.png" } ] }, "featuredGame": { "label": "GAMES · FEATURED", "image": "assets/keyart.jpg", "imageCaption": "CYBER HERO SQUAD", "name": "Cyber Hero Squad", "genre": "Action squad builder · Mobile", "description": "Defeat the strongest robots threatening the city. Every time you win, the evil AI doctor sends stronger ones. Keep up, and keep upgrading.", "status": "IN DEVELOPMENT" }, "projects": { "heading": "Selected Projects", "description": "A selection of what we've shipped. Different genres, different art styles, and the same focus on how a game actually feels to play.", "items": [ { "name": "PIRASEA", "image": "assets/proj1.jpg" }, { "name": "MONSTER GRID: AUTO CHESS", "image": "assets/proj2.jpg" }, { "name": "HORDE RUSH: NINJA SURVIVAL", "image": "assets/proj3.jpg" }, { "name": "MACARON CLASH", "image": "assets/proj4.jpg" } ] }, "about": { "label": "ABOUT FLOATY", "heading": "Born in Riyadh. Made for everywhere.", "description": "Floaty is a mobile game studio based in Riyadh, Saudi Arabia, creating games for players around the world.", "stats": [ { "value": "2023", "label": "FOUNDED" }, { "value": "5+", "label": "GAMES SHIPPED" }, { "value": "3+", "label": "YEARS IN PUBLISHING" }, { "value": "GLOBAL", "label": "PLAYER REACH" } ] }, "careers": { "label": "CAREERS", "heading": "Join Floaty", "description": "Work on mobile games with a small, focused team in Riyadh and beyond.", "emptyMessage": "No open roles right now. We're always happy to hear from good people, so reach out anyway.", "jobs": [ { "id": "game-designer", "title": "Game Designer", "summary": "Design the systems, levels, and progression that make our games worth opening every day.", "location": "Riyadh, Saudi Arabia / Remote", "type": "Full-time", "employmentType": "FULL_TIME", "intro": "Floaty is looking for a Game Designer to shape how our games play, from core mechanics and levels to progression, economy, and the reasons players come back. You'll design on paper, prototype in Unity, and tune with real data from live games.", "sections": [ { "heading": "Core & Systems Design", "items": [ "Design core mechanics, rules, and the systems that connect them", "Write clear design documents the team can build from", "Prototype mechanics quickly to test whether an idea is actually fun", "Break large features into pieces that can ship and be tested" ] }, { "heading": "Progression & Economy", "items": [ "Design progression, difficulty curves, and long-term goals", "Design the in-game economy: currencies, rewards, sinks, and pricing", "Design meta systems that give players a reason to come back", "Model progression and economy in spreadsheets before it gets built" ] }, { "heading": "Levels & Content", "items": [ "Design and build levels, stages, and content in Unity", "Pace difficulty across a single run and across the whole game", "Create content that teaches mechanics without a wall of tutorials", "Keep content production realistic for a small team" ] }, { "heading": "Balancing & Live Tuning", "items": [ "Balance difficulty, rewards, and economy using playtests and data", "Read retention, funnel, and monetization data and act on it", "Run A/B tests and turn results into design changes", "Keep tuning after launch, not only before it" ] }, { "heading": "Collaboration & Iteration", "items": [ "Work closely with artists, technical artists, and developers to bring designs into the game", "Run and observe playtests, and separate what players say from what they do", "Iterate quickly based on feedback and playtesting", "Stay up to date with mobile games, genres, and market trends" ] }, { "heading": "What we're looking for", "items": [ "3+ years designing games, with at least one shipped title or a strong portfolio of playable prototypes", "Strong understanding of mobile free-to-play design: progression, economy, and retention", "Comfortable designing both systems and levels", "Comfortable working hands-on in Unity, not only writing documents", "Comfortable with spreadsheets and modeling economy and progression", "Able to read analytics and turn numbers into design decisions", "Clear written communication", "Ability to take ownership and iterate quickly", "Good written English" ] }, { "heading": "Nice to have", "items": [ "Experience with live operations and content updates", "Experience in our genres: action, squad builders, auto battlers, survival", "Basic C# scripting", "Experience with analytics or A/B testing tools such as Firebase or GameAnalytics", "A personal portfolio of prototypes, mods, or published games" ] } ], "applyUrl": "https://forms.gle/sb1uAvK9DoBBuuFs5" }, { "id": "general-artist", "title": "General Artist", "summary": "Build the art across our games, mainly in 3D, from characters and environments to the interface around them.", "location": "Riyadh, Saudi Arabia / Remote", "type": "Full-time", "employmentType": "FULL_TIME", "intro": "Floaty is looking for a versatile General Artist to join our mobile game studio. You'll work mainly in 3D, creating characters, environments, and props, and step into animation, UI, and 2D work when a game needs it. The goal is one clear visual style across everything we ship.", "sections": [ { "heading": "3D Art", "items": [ "Create high-quality 3D assets for mobile games, including characters, environments, and props", "Model, texture, and prepare assets for in-game use", "Set up materials so assets read well at small sizes", "Keep polycounts and textures within mobile budgets", "Light and stage scenes for key art and screenshots" ] }, { "heading": "Animation", "items": [ "Create and implement character and gameplay animations", "Work with rigs and animation systems in Unity", "Use animation to improve game feel, responsiveness, and player feedback", "Render 3D animations to 2D sprites where a game needs it", "Iterate on animation timing based on gameplay and playtesting" ] }, { "heading": "2D Art & UI", "items": [ "Create 2D art where a game needs it: icons, UI, illustrations, and store artwork", "Design clean, readable interfaces that work on small screens", "Produce icons, buttons, and UI elements that hold up across resolutions", "Create concept art and mood boards to lock a game's look early" ] }, { "heading": "Style & Consistency", "items": [ "Maintain one consistent visual style across a game and across the studio", "Build and maintain style references so new assets match", "Adapt to different art styles from project to project", "Review incoming and outsourced art for consistency" ] }, { "heading": "Collaboration & Iteration", "items": [ "Work closely with the technical artist, game designers, and developers to get art into Unity", "Create quick mockups and visual prototypes to test ideas early", "Iterate on assets based on feedback and playtesting", "Contribute ideas that improve the overall look and feel of the game" ] }, { "heading": "What we're looking for", "items": [ "3+ years of experience in game art, or a strong relevant portfolio", "Strong 3D modeling and texturing skills", "Strong character and gameplay animation skills", "Comfortable stepping into 2D, UI, and icon work when needed", "Proficiency with Blender and Unity, or similar tools", "Good understanding of rigging and animation principles", "Understanding of optimization for mobile games", "Strong sense of composition, color, and visual quality", "Ability to adapt to different visual styles", "Strong communication and teamwork skills", "Ability to take ownership of tasks and iterate quickly" ] }, { "heading": "Nice to have", "items": [ "Experience creating real-time VFX in Unity: particles, shaders, and effects", "Experience with shaders and materials in Unity", "Experience with character rigging", "Experience creating marketing and store assets such as icons, screenshots, and feature graphics", "Illustration or concept art skills", "Familiarity with Figma, Photoshop, or Illustrator", "Understanding of lighting and scene presentation", "Good understanding of player experience and game feel" ] } ], "applyUrl": "https://forms.gle/sb1uAvK9DoBBuuFs5" }, { "id": "technical-artist", "title": "Technical Artist", "summary": "Own how our games feel: VFX, shaders, and the polish that makes every action land.", "location": "Riyadh, Saudi Arabia / Remote", "type": "Full-time", "employmentType": "FULL_TIME", "intro": "Floaty is looking for a Technical Artist to own how our games feel. You'll build the VFX, shaders, and moment-to-moment polish that make an action land, the hit, the shake, the flash, the pause, and keep all of it running smoothly on mobile.", "sections": [ { "heading": "VFX", "items": [ "Create real-time VFX for gameplay, characters, environments, and UI", "Build hit effects, impacts, explosions, abilities, and transitions", "Use effects to make actions readable and satisfying", "Keep effects light enough to run on mid-range phones" ] }, { "heading": "Shaders & Materials", "items": [ "Write and set up shaders for characters, environments, and effects", "Build stylized looks: outlines, dissolves, glows, and flashes", "Create materials that hold one consistent look across a game", "Balance visual quality against mobile performance" ] }, { "heading": "Game Feel & Polish", "items": [ "Own game feel: hit stop, screen shake, camera behavior, timing, and feedback", "Tune animation timing and transitions so actions feel responsive", "Add polish to UI: button feedback, reward moments, and transitions", "Work with sound so audio and visuals land together", "Prototype feel changes quickly and test them in the game" ] }, { "heading": "Performance & Pipeline", "items": [ "Profile and optimize effects, shaders, and scenes for mobile", "Set budgets for effects and keep the game inside them", "Build small tools and setups that make art faster to get into the game", "Help keep the art pipeline clean and repeatable" ] }, { "heading": "Collaboration & Iteration", "items": [ "Work closely with artists, game designers, and developers in Unity", "Turn design intent into something that reads and feels right on screen", "Iterate based on playtesting and feedback", "Contribute ideas that raise the overall quality bar" ] }, { "heading": "What we're looking for", "items": [ "3+ years as a technical artist or VFX artist in games, or a strong reel", "Strong real-time VFX skills in Unity, using particle systems or VFX Graph", "Comfortable writing shaders with Shader Graph or HLSL", "Strong understanding of game feel and why an action feels good or flat", "Solid understanding of mobile performance and optimization", "Comfortable working between art and code", "Good sense of timing, color, and visual quality", "Strong communication and teamwork skills", "Ability to take ownership and iterate quickly" ] }, { "heading": "Nice to have", "items": [ "Basic C# scripting", "Experience with rigging or animation systems", "Experience with URP and render pipeline setup", "Experience building tools or editor scripts in Unity", "Motion graphics background", "A reel showing before-and-after polish work" ] } ], "applyUrl": "https://forms.gle/sb1uAvK9DoBBuuFs5" }, { "_note": "Set \"hidden\" to false to show this role on the site.", "hidden": true, "kind": "internship", "id": "marketing-intern", "title": "Marketing Intern", "summary": "Create short-form video and social content that puts our games in front of the right players.", "location": "Riyadh, Saudi Arabia / Remote", "type": "Internship", "employmentType": "INTERN", "intro": "Floaty is looking for a creative and motivated Marketing Intern to join our mobile game studio. You'll work across content creation, video production, social media, game marketing, and market research, helping us create content that showcases our games and reaches the right audience. This is a hands-on internship where you'll work on real games, create real content, and learn how mobile games are marketed and grown.", "sections": [ { "heading": "Content & Video Creation", "items": [ "Create and edit short-form videos for platforms such as TikTok, Instagram Reels, YouTube Shorts, and X", "Turn gameplay footage into engaging and polished marketing content", "Create trailers, gameplay clips, teasers, and promotional videos", "Add motion graphics, text, sound effects, music, and transitions where needed", "Adapt content into different formats for different platforms", "Experiment with different hooks, formats, and editing styles", "Continuously improve content based on performance and feedback" ] }, { "heading": "Social Media", "items": [ "Help plan and manage content across Floaty's social channels", "Write captions and short-form marketing copy", "Research gaming and social media trends", "Help build and maintain a consistent brand presence", "Engage with relevant gaming communities and audiences", "Support content planning around game updates, announcements, and launches" ] }, { "heading": "Game Marketing", "items": [ "Help develop marketing ideas and campaigns for Floaty's games", "Research competitors, audiences, genres, and successful mobile games", "Help identify strong marketing angles for each game", "Support creative testing and marketing experiments", "Work with the team to turn game features and moments into marketable content" ] }, { "heading": "Research & Analytics", "items": [ "Research content trends, competitors, and successful game marketing campaigns", "Track basic content and campaign performance", "Analyze which videos, hooks, and creative ideas perform best", "Use results to suggest new content and marketing ideas", "Stay up to date with gaming, social media, and digital marketing trends" ] }, { "heading": "Collaboration & Learning", "items": [ "Work closely with marketing, artists, game designers, and developers", "Participate in creative brainstorming and marketing discussions", "Take ownership of content from idea to final video", "Experiment, learn quickly, and iterate based on feedback", "Learn how games move from development to testing, marketing, and launch" ] }, { "heading": "What we're looking for", "items": [ "Student or recent graduate in Marketing, Media, Communications, Design, or a related field", "Strong video editing and content creation skills", "Comfortable creating short-form video content", "Familiarity with video editing tools such as Premiere Pro, After Effects, CapCut, DaVinci Resolve, or similar", "Good understanding of social media platforms and content trends", "Creative mindset and strong visual sense", "Interest in gaming and digital products", "Good research and communication skills", "Ability to take ownership and iterate quickly", "Good written English" ] }, { "heading": "Nice to have", "items": [ "Experience creating gaming-related content", "Motion graphics or basic animation skills", "Basic graphic design skills", "Familiarity with Canva, Photoshop, Illustrator, or Figma", "Experience with TikTok, Instagram Reels, or YouTube Shorts", "Basic understanding of digital marketing and paid advertising", "Understanding of social media analytics and performance metrics", "Personal content projects, social accounts, or a portfolio showcasing your work" ] } ], "applyUrl": "https://forms.gle/ZEQCrxuyuvdhoPhC9" } ], "comingSoon": { "_note": "The blurred teaser card under the roles. Set \"show\" to false to remove it.", "show": true, "badge": "MORE ROLES LOADING", "title": "Role to be announced", "summary": "Placeholder text only. Nothing here is a real role until it is announced." } }, "contact": { "label": "CONTACT", "heading": "Get in touch", "lead": "Publishing, partnerships, careers, or anything else. One inbox, and we read every message.", "emailUser": "floaty", "emailDomain": "floaty.sa", "emailButtonText": "Email us", "linkedinUrl": "https://www.linkedin.com/company/floaty-studio/", "tags": [ "Publishing & Partnerships", "Careers", "General Inquiries" ] }, "footer": { "tagline": "Beyond the stars, No limits.", "copyright": "© 2026 Floaty. All rights reserved.", "social": [ { "name": "LinkedIn", "url": "https://www.linkedin.com/company/floaty-studio/" }, { "name": "X", "url": "https://x.com/Floaty_Sa" } ] } }